Lindsay Howard

Network Connection: Daata Editions' Season Two

<p>The term “digital” has become synonymous with connectedness. Artworks are increasingly experienced through social networks, and it’s imperative that institutions support artists in these complex, nontraditional spaces. Daata Editions has emerged as a pioneer in the field by creating the first platform of its kind: a system for commissioning, presenting, and selling new moving image and sound-based artworks, all within a native, digital context.</p> <p>Daata Editions operates in a space between galleries, institutions, and private collectors. The organization’s curated online distribution platform reflects the nature of how we engage with art today by placing video and sound works in institutional and private collections, while also hosting artist residencies on Instagram and other social media campaigns. The company’s effectiveness is marked by its mastery of both traditional and emerging forms of distribution.</p> <p>Daata Editions’ creative marketing approach alludes to the ways that artists are subverting and poeticizing social media platforms. Artworks are primarily experienced through social networks, and artists have responded by creating works that are intended to be viewed, or derive further value, through online distribution.</p> <p>In this new artworks release, <a href="https://daata-editions.com/artists/artie-vierkant">Artie Vierkant</a>&nbsp;presents six videos from his celebrated Image Objects series, which examines the divide between the physical art object and its mediated image online. Each piece in Vierkant’s Image Objects series begins as a sculpture. The flat, colorful forms are documented and then altered using photo editing techniques such as smoothing, cloning, blending, and adjusting levels and contrast. The final artifact is a .png that’s disseminated online, blurring the boundaries between physical and digital forms. Vierkant’s videos reveal the artist’s editing process with screen recordings which offer a glimpse of the transition from documentation to distributable online image.</p> <p><a href="https://daata-editions.com/artists/ariana-reines">Ariana Reines’</a> Vulgaris Aerae is an exercise in how to communicate human presence through social media platforms. Her sound works are readings of poems she’s published online in a single draft, as a way of conveying presence through spontaneous prose. She writes: “I guess I find it inhibiting to work while watched. And even more inhibiting, perhaps, to do the opposite of work while watched. Part of the challenge, here, is to work warmly in an inherently cold medium.” By introducing her voice into the work, Reines’ project becomes less about text and its structure, and more about establishing a personal connection with the viewer.</p> <p>Electric, Poisoned, Shoot, Slit, and Suffocate are five videos by <a href="https://daata-editions.com/artists/ed-fornieles">Ed Fornieles</a> which feature a cartoon character, who is understood as the artist’s proxy, experiencing forms of self-induced torture. The loops create feelings of shock, humor, and empathetic anxiety, heightening one’s awareness of how videos and images contribute to internalizing acts of violence.</p> <p>These projects represent the kind of provocative, forward-thinking work that Daata Editions enables through its commissions. While art is primarily experienced through its online distribution, Daata Editions creates an opportunity for collectors to support and proliferate the next generation of contemporary art.</p> <p>Lindsay Howard is an American curator and writer&nbsp;based in New York City. Howard explores how the internet is shaping art and culture.<br></p> <p></p>